The Value in Sharing - Sierra Analytics

Libraries have considerable experience using analytics (previously known as ‘Reports’) to inform collection management. library managers face two fundamental questions regarding the new wave of analytics, moving beyond collection management reporting:

  1. the 1st regarding the personalization of services based on user activity, bringing with it a range of legal and ethical challenges.
  2. the 2nd concerning the possibility that usage data may become much more interesting (and beneficial) when shared.
The opportunities for shared analytics services at four levels:
  • Collections Dashboard
  • Audience Analytics
  • Big Data Narratives
  • Benchmarking

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